Tour diary website for REAL and Krooked’s pro skateboard road trip down the East Coast of Australia. With big names Ishod Wair, Chima Ferguson, Robbie Brockel, Bobby Worrest, Sebo Walker and Ronnie Sandoval in tow, the team travelled for two straight weeks from Brisbane to Melbourne with a quick hop over to Perth. With a busy itinerary of demo events and instore signings I worked closely with Project Distribution in developing a website to aid in not only spreading word of the tour but to build anticipation of each event as it made its way south.

What unfolded was a live visual documentation of the tour pulling content direct from Instagram in realtime when the hashtag #blunderdownunder was added to any public post.